Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts

Thursday, November 5, 2015

Marketing and Sales tips for 2016

I hope that these tips help you increase revenue, success and build a strong customer base in 2016!

BRANDING
You have to keep your personal brand alive.  Make sure that your website represents you and your company the way that you want to be seen.  You also need to maintain a strong social media presence.  Social media is an invaluable tool for networking.  Also, make sure that your message is the same throughout your company website and social media sites.  Try to keep the design elements consistent on each platform.

Don’t just rely on social media and the internet though.  It is important to keep your presence alive in traditional media such as interviews and newspaper articles also.  Remember that branding is about making sure that the world knows who you are and what you have to offer, as well as what sets you apart from the competition.  This is an ongoing effort that never stops.

SELLING
Sell yourself.  Selling is not always about your product or service.  Just think about it, there are probably hundreds or maybe even thousands of people offering the same product or service that you are offering.  You have to make buyers want to do business with you instead of the competition.  Market yourself by dressing for success and having confidence and charisma.  You should also make your prospect feel comfortable.  People will not buy from you if they do not like and trust you.
Listening is also very important.  Just by listening, you can gather all the information that you need to close the deal.  You can ask questions without asking by learning how to open up the dialogue and listening.  Listening also help you learn what is important to you prospects.  This way you will create value, need and solutions for your customers.


I hope that this little bit of information helps you in your business, and I wish you much success in 2016 and the years to come!

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Sunday, January 26, 2014

Do you build your business using social media?

There are so many opportunities to get your business and yourself in front of millions of people using social media.  I have been using it for a while, but I have not been doing enough to be successful with it.  I sometimes have to remind myself that it is not just about blasting my ads to people.  Relationships and rapport building are more important.
I use Facebook, LinkedIn, Twitter, Pinterest and of course IBO to promote my opportunites.  I am trying to build my network and brand myself as a leader.  Some of the daily actions that I am going to start focusing on are:  

1. Post atleast onces a day.  2-3 times is better.
2. Provide value and inspiration.
3. Be someone who people want to follow.
4. Promote my business without posting ads.  This can be done by just updating my status letting people know what I am doing and how much flexibility I have working at home.
5. Share personal pictures and videos as well as inspirational videos and quotes.
6. Be social.

Just doing these small things will help me to improve my visibility and brand myself.  I have been networking and connecting with some great people since I realized how important relationship building is.  I also share and promote other people's opportunities. When I give back and pay it forward, other people often return the favor.

These are just a few of the things that I am going to try when building my business on social media.  I am still learning and would welcome any advice, tips or suggestions from other.

Happy Sunday

Helen